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New Heights' $100M+ Content Strategy
Dive deep into the rise of 'New Heights' and uncover the content strategy that turned a brotherly chat into a $100M+ podcast empire
Dominyck Bullard
August 29, 2024
The #1 Growth Marketing Newsletter in Sports, Serving 3,000 Sports Professionals Weekly.
Friends,
I’ve long been a fan of New Heights.
In recent news this week, the #1 podcast in sports launched season 3 under a new deal worth as much as $100M+ with Wondery.
Today, we're going to dissect the playbook that took New Heights to, well... new heights. Whether you're an agent, content creator, marketer, or just fascinated by the power of great storytelling, you’ll enjoy this one.
Let's dive in quickly before college football starts tonight…
✌️ If you’re new: Welcome to Power Play — the weekly newsletter with playbooks on how to build, grow, and monetize brands in sports… including some personal anecdotes along the way, enjoy :)
The Content Strategy Behind a $100M+ Podcast (What We Can Learn from New Heights)
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