A Simple Framework for Making Viral Content

How Cultural Theories and Regulatory Constraints Shaped a Top 100 App Social Strategy

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Friends,

We recently celebrated Rithmm AI, one of our partners, breaking into the top 100 on the app store! (#73 as of today’s release!)

While this is a multi-faceted effort, I want to dive into the forward-facing content strategy we've implemented (outside of UI tutorials) to help the brand grow as quickly as possible.

Here's a simple framework for making viral content:

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The Science Behind Creating Viral Content

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